Anysomething

Anysomething is a creative photography and styling studio that helps small businesses stand out through beautiful, revealing brand imagery.

With a client base ranging from well-known names to local hidden gems, the brand needed to feel professional yet friendly, creative without being intimidating. I designed a soft, modern visual identity using muted, stylish tones, playful iconography and clean typography to reflect both the artistry behind the photography and the easy, collaborative experience clients receive. At the clients request for sentimental reasons and brand familiarity a camera icon was kept as part of the branding but adapted to a new authentic, hand drawn style. The branding was built to give Anysomething a recognisable, flexible look that supports everything from social content to styled product shoots, helping brands feel confident, consistent and visually compelling.