The Pavilion 

Project:

Restaurant and Bar Brand

Brand Me Brilliant

BRAND ENERGY:

Authentic

Inclusive

Friendly

Welcoming

Refined Rustic

Comforting

The Pavilion was created as a warm, welcoming community hub for families, outdoor enthusiasts and locals of all ages, a place to relax, connect and enjoy good food and great company.

With such a wide audience, the brand needed to feel inclusive, flexible and full of personality while still looking polished and professional. I developed a visual identity rooted in nature and togetherness, using rich, earthy tones, soft textures and friendly typography to reflect the surrounding forest setting and the relaxed, social atmosphere inside. The branding was designed to work seamlessly across menus, signage, events, digital content and merchandise, giving The Pavilion a strong, recognisable look helping the space feel cohesive, memorable and genuinely inviting. 

BACK TO PORTFOLIO

“Working with Lauren on our branding was one of the best decisions we made for our business. She took the time to understand our vision and goals and translated them into a brand that feels authentic and uniquely “us.” Her attention to detail, and clear communication made the entire process smooth and enjoyable.

We’ve received so many compliments on our branding. We couldn’t recommend her more highly.”

The Pavilion

CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY CREATIVE DESIGN BRANDING STATIONERY